lead scoring

Lead Capturing

Manage any source of lead data from events, LinkedIn, and more

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lead qualification

Lead Qualification

Qualify leads with personalized properties and more data points

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lead nurturing and conversion

Lead Conversion

Trigger personalized and targeted workflows and sequences

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Lead generation

Update contact data
  • Review your old and incorrect data
  • Fix incorrect data related to typos
  • Get new data on contacts and accounts to replace obsolete information
  • Identify new opportunities from contact data updates
  • Monitor and control a quality contact database
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Personalization

Build full contact profiles
  • Add missing data to lead, contact, and account records
  • Collect additional information on leads, contacts, and accounts
  • Establish attributes related to top contacts and accounts
  • Know your contacts preferred social media channels
  • Identify top roles and seniorities

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Customer experience

Verify contact data quality
  • Analyze contact database quality
  • Identify good and bad data
  • Get recommendations on how to use the data
  • Differentiate between mobile and landline
  • Standardize postal addresses and phone numbers
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Explore potential revenue growth with contact data quality management