The cost of poor data quality causes businesses to damage their reputation, miss on opportunities, make high-risk decisions and lose revenue. We help marketing and sales professionals capture and manage quality contact information in their systems, allowing them to focus on lead generation, acquisition and client nurturing.
Marketing and sales professionals understand the snowball effect of inaccurate and incomplete contact information. Without sufficient reliable data, marketing and sales tactics are compromised. Your customer relationship management and marketing automation platforms lose the value they are set to deliver.
Poor contact data quality – A HARSH REALITY
of contact information is incomplete in the CRM - Salesforce
of contact information in your systems go bad every year - HubSpot
the average yearly cost of poor data quality in a company in North America - Gartner
Whether it is about misplaced, incomplete, obsolete or duplicate data, the quality of the contact database is undoubtedly one of the biggest challenges executives and marketing leaders are tackling.
The contact database is the nervous system of all sales, marketing & operation activities. How does your company manage its contact information ecosystem to maintain quality and accurate data?
For Marketing Operations
Increase marketing-attributed revenue with accurate and high quality contacts and leads throughout their lifespan.Learn More
For Sales Operations
Quickly and easily capture business cards and contact info to your CRM and access high quality data.Learn More